The irresponsible consumption of alcohol can have detrimental effects on the social structures of local communities. We recognise that publicans, supermarkets, off-licences, the Government and the consumer all have responsibilities as regards the promotion and management of a responsible drinking environment. We seek to be responsible by the following means:
Gaming and leisure machines are an integral part of the business for most pubs, providing entertainment to the consumer and an important income stream to the business.
We are committed to ensuring that our publicans are aware of both their legal and social responsibilities under the Gambling Act 2005.
It is the responsibility of all licensees and pub operators to create and maintain a safe, secure and relaxing environment for their customers. We support our publicans though free training and help and advice from their Regional Manager to ensure they can fulfil these obligations.
We continue to work extensively with publicans, local authorities and local communities to ensure that licensing hours and conditions are appropriate and take account of the opportunities and interests of all parties. Through membership of the British Beer and Pub Association (BBPA), we continue to engage with government departments within the Home Office and the Department for Culture, Media and Sport, to promote understanding of, and compliance with, the licensing regime.
We offer an extensive range of regional and craft beers to our publicans. We work closely with the Society of Independent Brewers (SIBA) through whose distribution network our publicans can access many regional microbrewery products.
Our publicans also recognise that by sourcing local fresh produce they are not only providing their customers with great quality but also supporting local businesses and the community.
Our Regional Managers and Operations team work with our publicans to help them ensure they offer the highest levels of retail standards to their customers and provide a safe and welcoming environment at all times. These include levels of service, cleanliness, product quality and overall health and safety.
As beer is such an intrinsic part of our customer offer Enterprise work closely with Cask Marque an independent body that assesses the quality of beer served by member pubs. Enterprise financially supports over 650 pubs to join the Cask Marque scheme.
We advise our publicans on the importance and delivery of systems and processes to ensure they not only provide a good experience for their customers but they also work within the relevant legislation.
Supply chain partners are selected on the basis that they have similar core values to Enterprise.
We strive to maintain long term, respectful and mutually beneficial relationships based on clarity of purpose, integrity, honesty and fairness.
The benefits of this approach include improved quality of service to our publicans and their customers as well as the local communities surrounding our pubs.